2024 Marketing Report
Marketing efforts contribute to roughly 35% of the Executive Director’s working hours. Marketing analytics for specific events can be found in their respective event reports.
The chamber sends out a weekly email called the Monday Insider, a monthly Newsletter, and a targeted email as needed.
In May 2023 we had 373 subscribers.
Total Subscribers EOY 2024: 607
Mailchimp now requires a paid upgrade to gain access to analytics that include open rate and click rate.
Revenue YTD: $24,000 (↑ 212%)
Traffic YTD:
Unique Visits 27K (↑ 156%)
Total Visits 33K (↑ 147%)
Page Views 59K (↑ 125%)
Time on Page 91s
Geography in Ranking Order (Pennsylvania)
Greenville
Pittsburgh
Hermitage
Meadville
Others
Cranberry Township
Sharon
Hadley
Linesville
Mercer
New Castle
Erie
Grove City
Conneaut Lake
Corry
Farrell
Jamestown
Top Device by Visits
Top Sources by Visits
Top Pageviews
Form & Button Conversions:
Top Form Submission - Newsletter Sign Up
YTD Buttons Clicked 4,600 (↑ 161%)
YTD Forms Submitted 452 (↑ 16%)
2024 Organic Impressions: 6,614
Sponsored Impressions: 13,812
Total Followers: 440
New Followers in the last 30 days: 4
Top Demographics
Location:
Youngstown-Warren
Erie - Meadville
Greater Pittsburgh Region
Industry:
Accounting
Nonprofit Organizations
Public Relations & Communication Services
Job Function:
Accounting
Administrative
Business Development
